Dental Marketing Blog

Timely information for the entrepreneurial dentist, who is actively searching for better ways to attract more new patients. A place where we uncover what is and what isn’t working for new dental patient acquisition online.
Top 3 Online Challenges Demystified

Top 3 Online Challenges Demystified

  Subscribe here:   In this episode Scott Edwards and Charles Makarewicz discuss the challenges many Australian dentists face adapting to the online patient acquisition world and what strategies give the greatest return on investment. Scott: I'm Scott...

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Google Local

Google Local

Subscribe here:In today's show, we cover "Google Local" and why dominating Goole Maps search is crucial to every dental practice in Australia. TOP 10 Components to Rank High on Google Maps: 1. NAP : Name - Address - Phone Number consistency (your #1 digital asset) 2....

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Mobile First

Mobile First

Subscribe here:Scott Edwards and Charles Makarewicz discuss "Mobile First" and its relevance to your Dental practice.Scott: I'm Scott Edwards, and today I have Charles Makarewicz with me to discuss “Mobile First” and its relevance to your dental practice. Charles is...

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Dental Website

Dental Website

Subscribe here: Scott Edwards and Charles Makarewicz discuss "Dental Website" and what is involved in creating a website that meets the requirements to rank well within Google, and to provide the best user experience for the web visitors - your future...

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Content Marketing for Dentists

Content Marketing for Dentists

Subscribe here: Charles and Scott discuss content marketing, and how it is an essential activity to demonstrate to Google (and other search engines) that your Dental Practice is proactive in providing users with current newsworthy content relevant to your dental...

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Citation Directories

Citation Directories

Subscribe here: Citation directories are an essential component of your local marketing system. They need to demonstrate to Google (and other search engines) that your Dental Practice is local, active with a real bricks and mortar physical location.Scott: I'm Scott...

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Local Community

Local Community

Subscribe here: Scott and Charles discuss local community engagement and how it is an effective practice to demonstrate a firm commitment to your patients' wider lifestyle and your community's values. In this podcast, Charles yet again has provided great information...

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Competitor Analysis & Your Reputation Online

Competitor Analysis & Your Reputation Online

Subscribe here: Scott and Charles discuss Competitor Analysis & Managing Your Reputation Online and how both form an integral part of your local marketing strategy blueprint. Charles yet again has provided some great information and given a lot of ideas about how...

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Tracking, ROI & User Experience

Tracking, ROI & User Experience

Subscribe here: On today’s podcast, we discuss Tracking and ROI from Online activity and how both form an integral measurement barometer of your local marketing strategy blueprint.Scott: I'm Scott Edwards and today I have Charles with me to discuss tracking an ROI...

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Social Media for Dentists

Social Media for Dentists

Subscribe here: Scott Edwards and Charles Makarewicz discuss Social Media and what does and doesn’t work for local dentists.Scott: I'm Scott Edwards, and today I have Charles Makarewicz with me to discuss social media and what does and doesn't work for local dentists....

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